SAP SuccessFactors people analytics
SAP sells three people analytics tools, and People Intelligence is the newest add-on, with ready-made insights and pay checks. It needs four SAP products set up, links to only one SuccessFactors system and depends on careful access rules. A reseller’s list price falls from £2.30 to £1.04 per user a month as users grow, before the data platform. SAP’s sample terms make order forms non-cancellable.
People Intelligence is SAP’s new add-on and needs several SAP products around it
SAP sells three people analytics tools for SuccessFactors. The newest is People Intelligence, an add-on to SAP Business Data Cloud.
You run SuccessFactors Employee Central and want People Intelligence’s ready-made insights and forecasts. Your IT team or a partner can set up several SAP products. Your reports can wait a few hours for fresh data.
You need People Intelligence figures that update instantly, because its data comes in batches. You run more than one SuccessFactors system and want them all connected. You need to purge data, because purging is not supported for People Intelligence data products.
Reseller NTT DATA Business Solutions prices People Intelligence at £2.30 per user a month for up to 2,000 users. The price falls to £1.04 above 200,000 users. It excludes VAT and the Business Data Cloud platform. SAP’s own pricing is by quote request.
SAP sells three people analytics tools, and they work in different ways
SAP sells people analytics as three products. They are Story Reports, Workforce Analytics and People Intelligence. Each does a different job with different data. So check which one a quote covers.
Story Reports covers everyday reports
It builds reports and dashboards from live data across the SuccessFactors suite. It comes with the SuccessFactors Platform at no additional cost, so it is the first thing to try. You can export data as CSV or Excel. SAP recommends it for limited data sets, not for complex hierarchies, nested calculations or time trend analysis. Edgewell Personal Care is transforming HR to support 7,000 global teammates. Its people analytics team used Story Reports to find a short-term turnover problem. Inconsistent data had hidden it.
Workforce Analytics sets standard measures
It gives one version of the truth, with standard definitions of workforce metrics. A core pack of workforce and mobility measures is its foundation. Extra packs include absence, compensation planning, learning, performance, recruitment, succession and surveys. A benchmark application works alongside it. The SQL version takes files from any HR system. For systems other than SuccessFactors, extraction scripts must be created and tested. The data is refreshed by hand once your files arrive. The process and frequency of refresh are defined during implementation with the implementation partner. The HANA version uses parts of SuccessFactors, such as Employee Central, as its only source.
People Intelligence is the new add-on
It is a fully managed cloud service inside SAP Business Data Cloud. You buy it as an add-on licence to that platform. SAP gives 6 October 2025 as its release date. Updates follow a quarterly schedule in February, May, August and November. So a demo captures one moment of a product that changes four times a year. It takes HR data from SuccessFactors and from other SAP and third-party applications.
Two things decide how People Intelligence feels in daily use. One is how fresh the data is. The other is who does the work. Data moves one way, from SuccessFactors into Business Data Cloud, and it arrives in batches. Story Reports runs its queries in real time on live data. So the same question can get fresher data from Story Reports.
On the work side, an administrator supports the data analysts and report designers. They work with the data products and ready-made content. Business leaders and decision makers then use the finished insights. So someone in house or at a partner has to fill each of those roles. The insights are ready-made apps that need little coding. They arrive as SAP Analytics Cloud stories on data sets modelled in SAP Datasphere. SAP also brings third-party data in with zero-copy sharing, which reads the data where it sits instead of copying it.
AI comes through Joule, SAP’s assistant. Users ask questions in everyday words and get replies with charts. Machine learning forecasts attrition by department. Joule connects each insight area to a suggested action. From the attrition forecast, a user can trigger targeted compensation reviews and upskilling pathways directly within SuccessFactors. The price section covers a licence question that you should settle before you rely on it.
If your own analysts already run a data warehouse, they may want the data there. SAP BDC Connect shares data products with supported outside systems, including Google BigQuery. Other tools can read data exposed as views or analytic models through an OData service. OData is a standard way to share data. Those tools must sign in with an OAuth client, which is a standard login method. SAP’s Snowflake option needs an additional subscription from SAP. So check which route your team plans to use before you price it.
Our people analytics guide covers how the rest of this market handles the same decision.
People Intelligence arrives with ready-made insights and views that suit a works council
These are the reasons to take People Intelligence seriously. Each one saves your team work or helps with a question. A works council or a regulator may raise that question.
SAP builds the content for you
The ready-made insights cover compensation, workforce composition, skills and performance. SAP counts nine insight areas. More insights cover pay transparency, employee availability, absence patterns and recognition. Workforce composition alone has 69 data products, which are ready-made data sets tested and documented by SAP’s product teams. That means your team starts from finished work instead of building each data set. Your own team can still extend the insights or build its own dashboards on top of the data products.
SAP’s own HR team uses it first
SAP calls its own People Analytics team “customer zero”. That team is the first adopter of SAP’s new products. The ready-made content gives it an 80% starting point for business conversations. The self-service approach has significantly reduced the volume of HR data inquiries and dashboard requests at SAP. This is SAP’s account of its own use, so ask for a customer reference outside SAP.
A full view and a mini view of one data set
The same data product comes in two views. The full view holds all personal information. The mini view holds common information that the company can see. Both are useful for works council sensitivity requirements, because you can show less personal data where it is needed. Leaders and managers can also open a personal KPI view called MyMetrics. They pick a measure and see an overview with an AI summary.
Pay transparency checks are built in
Pay Transparency Insights looks at gender pay gaps across the company. It reports overall gaps, median differences and gaps by pay component. It also helps produce Article 9 metrics for EU directive reporting, so the same data can serve a compliance report. A machine learning model explains pay differences by attributes such as gender, country or pay grade.
It takes a lot of set-up, and a missed setting can empty an insight
Most of the risk sits in the set-up, the access rules and the contract, not in the charts. Read these before you accept a demo as the finished product.
Four SAP products come first
People Intelligence needs SuccessFactors, SAP Business Data Cloud, SAP Datasphere and SAP Analytics Cloud. SAP links them in one group it calls a unified customer landscape. Databricks is optional. Business Data Cloud, Datasphere and Analytics Cloud need setting up before use. NTT DATA also requires an Employee Central Core HR subscription. For new SAP customers, onboarding is generally part of an implementation project. That is why you should plan for a project, not a switch-on. Anyone who views the insights needs a user account in Datasphere and Analytics Cloud.
Only one SuccessFactors system can connect
Only one SuccessFactors system can join the linked set-up. Several Datasphere and Analytics Cloud environments cannot connect to the same SuccessFactors system. If your company runs more than one SuccessFactors system, this limit decides whether People Intelligence fits.
One missed permission empties every insight
Every user needs permission for every named criterion. The access control file protects those criteria, and one file covers every People Intelligence data model. If one permission is missed, that user sees no data in any insight. The risk runs the other way too. SAP warns that personal data may become visible in Datasphere and Databricks, depending on how access control is set up. SAP advises role restrictions.
The pay model can point at one named person
It works at the level of one employee. It records which factors drive each person’s predicted salary and traces how that salary is derived. It flags potential over-payment or underpayment against the prediction, and the results include an Employee Name field. SAP marks the Predicted Salary field as for internal model validation, not for direct end-user reporting. Decide who may see these results before you switch them on.
Data arrives in batches
Updated SuccessFactors data typically reaches Business Data Cloud within a few hours. The data pipeline is batch-scheduled, not real-time, so a figure may lag a change in HR. Data purge is not supported for People Intelligence data products, and deleted data does not appear in insights. Sensitive personal data typed into source systems through uncontrolled methods may appear in the data products. You must review the data products to make sure they comply with data protection standards. Ask how a request to erase one person would work.
Some settings have no default
Most settings come with default values. One setting maps absence codes to categories. It has no default mappings, so someone must set it in the tool. If the recruiting requisition-status setting is blank, the Recruiting data products come out empty. Recruiting Insights then break. Some fields offer a fixed set of choices, called a picklist. For very large picklists, where the data exceeds 50MB, the picklist data is not available in the related data products.
Certificates differ by part
SAP Business Data Cloud, which holds the data, is not certified at present. Datasphere and Analytics Cloud are certified. SAP holds an ISO 27001 certificate and has achieved ISO/IEC 42001 certification for AI management systems. Its SOC 2 reports follow a 12-month audit cycle. Because of that, ask which certificates cover the platform that holds your data. Data location differs by part too. SAP’s EU Access aims to keep SAP’s processing of data within the EEA and Switzerland only. Other components in the Business Data Cloud suite are not provided in an EU Access context today. NTT DATA gives the storage and processing locations as the United Kingdom, the EEA and other locations. It adds that the user controls them.
Your data and SAP’s AI
SAP does not share customer data with third-party model providers to train their models. When a third-party-hosted model is used, the provider gets customer data for processing only. It does not store or retain it. Customer data can still improve the AI features of the cloud service you subscribe to, subject to your agreement. Customers who agree to the product development schedule can monitor which SAP solutions may use their data. They can opt out in SAP for Me.
Planned features
SAP News said in July 2026 that a People Intelligence Assistant would be released in November 2026. SAP warns that what it publishes on HR Analytics and Planning includes planned innovations and forward-looking statements. SAP asks customers to base purchasing and set-up decisions solely on functionality that is currently available. So ask what is live today. SAP also notes that workforce planning may need additional licences or other paid usage.
A reseller’s list price runs from £2.30 to £1.04 per user a month, before the data platform
SAP’s own pricing is by quote request. A reseller, NTT DATA Business Solutions, publishes a list price on the UK government’s G-Cloud marketplace. That gives you a number to look at before any sales call. Treat it as a starting point and not as your bill.
| Users | Price per user per month |
|---|---|
| 1 to 2,000 | £2.30 |
| 2,001 to 5,000 | £2.23 |
| 5,001 to 10,000 | £1.91 |
| 10,001 to 15,000 | £1.71 |
| 15,001 to 25,000 | £1.58 |
| 25,001 to 50,000 | £1.44 |
| 50,001 to 75,000 | £1.31 |
| 75,001 to 100,000 | £1.24 |
| 100,001 to 200,000 | £1.18 |
| 200,001 and above | £1.04 |
These list prices exclude VAT, and they fall as the user count rises. Discounts are available on request. NTT DATA’s pricing is subject to its own internal management approvals. Full detailed pricing comes from contacting the reseller. So the table is where talks start, and the real number arrives in a quote.
The table covers People Intelligence only. NTT DATA also requires subscriptions to SAP Business Data Cloud and to Employee Central Core HR. The minimum purchase is 500 blocks, so ask what one block is. For Business Data Cloud, NTT DATA prices one Capacity Unit at £0.79 a month. Initial minimum blocks are 640 Capacity Units. Buyers must also attach an Intelligent App or Customer-Managed Data Products. Customer-Managed Data Products is a flat £1,181.70 a month. Intelligent Apps, which include People Intelligence, have licensing models set by the SAP Business Suite application. So ask which route applies to you and what it totals.
Two NTT DATA documents give different answers on price rises. The price document puts the rise at 3.3% on each contract anniversary. The terms let NTT DATA raise charges each anniversary. The rise is capped at the cumulative rise in the Consumer Prices Index or 3.3%, whichever is greater. So the rise can exceed 3.3% when inflation is higher. Ask for a written cap.
Support also has two answers. NTT DATA’s price document puts solution support outside the subscription. Its service listing includes SAP Software Enterprise Support in the subscription fees. Ask for one written answer. NTT DATA gives a standard monthly availability of 99.7% for the production service. For each 1% below that, the remedy is 2% of the monthly subscription fees. It is capped at 100% of the fees paid for the month. P1 support incidents get a first response within 1 hour of case submission.
Basic AI comes with the subscription, and agents are metered by action. Base AI is at no additional cost with every SAP cloud subscription, with no AI Units required. Standard agents cost 0.02 AI Units per agent action and advanced agents 0.05. Joule Assistants are not sold or priced separately. All commercial measurement happens at the Joule Agent level. So ask what one AI Unit costs. Joule also has two answers. The People Intelligence help makes a bought and set-up Joule licence a prerequisite. SAP’s HCM pricing page includes Joule Base AI at no additional cost with HCM Base or Premium plans. Ask whether your plan covers the Joule that People Intelligence needs. SAP’s Business Data Cloud trial is free and lasts 30 days. It runs in a shared environment with data already set up.
The contract terms come from SAP’s sample general terms, so your own contract may differ. Under them, the subscription term is whatever the order form sets. Order forms cannot be cancelled, and fees are non-refundable except under named sections. You may not reduce the units you pay for during the term. That is why the first order needs careful sizing. Invoices are due within 30 days. Under NTT DATA’s terms the agreement renews automatically for one-year periods. Either side can stop that with three months’ written notice before the initial term ends.
Leaving needs a plan, because two sources set the rules. Under SAP’s sample terms, you can access and export your data in a standard format during the term. You may use SAP’s self-service export tools for a final export before the term expires. SAP will provide limited access for no more than one month past termination, solely to export data. You must ask in writing at least one month before termination. SAP will delete data left on production servers within three months of termination or expiry. The exception is where the law permits or requires retention. Under the sample data processing agreement, SAP deletes remaining personal data within a reasonable time. That time does not exceed six months after the agreement ends. Under NTT DATA’s listing, you are responsible for extracting the data before the contract ends. The extraction tools are included in the subscription. Extra costs apply where you need additional support from SAP or a partner to extract it.
You could also get these reports and answers from agents built on your own systems. We have mapped what that looks like. The HR Agent Map
Fourteen questions to ask before you sign
Put these to SAP or the reseller before you sign. Start with the first three, because they decide what the bill is. The rest decide what you can run safely and how you leave.
- Which SAP products and licences does our quote cover, and which are billed to the reseller? Good answer: One written quote that prices every product we need, with the price of each.
- What is one “block” in the 500-block minimum, and what does the minimum cost at our headcount? Good answer: A written definition and a written total before we sign.
- Which licence route applies to us for Business Data Cloud, and what does it total each month? Good answer: A named route with the capacity units and flat fees added up.
- Can you put a written cap on yearly price rises? Good answer: A fixed percentage cap in the order form.
- Is solution support included in the subscription? Good answer: A named support level, written into the order form.
- Does our plan cover the Joule that People Intelligence needs, and what does it cost if not? Good answer: A named plan that covers it, or a written price.
- What does one AI Unit cost, and which agent actions will People Intelligence use? Good answer: A written price per AI Unit and a list of the actions we would run.
- Can we see current security certificates for the platform that holds our people data? Good answer: Current ISO 27001 and SOC 2 reports for it.
- Where is our data stored and processed in each part, and does EU Access cover all of it? Good answer: A named region for each part, written into the contract.
- Who can see the pay results for named individuals, and who gets that access on day one? Good answer: Access limited by role, in writing, with a list of the people who have it.
- How do we remove one person from the data products and insights when data purge is not supported? Good answer: A written process with a time limit for each request.
- Which features are generally available today, and which are planned, such as the People Intelligence Assistant? Good answer: A dated list of what is live for us now, with a price for each item.
- Can we reduce user numbers at renewal, and what is the last day to give notice? Good answer: A written right to reduce at renewal and a reminder before the notice date.
- What does help with extracting our data at exit cost? Good answer: A fixed price or day rate in the order form.
Alternatives to SAP
Five products do a similar job. They are Workday, Oracle, Visier, One Model and Crunchr. You can also stay with the reports that SuccessFactors already includes.
Workday and Oracle sell analytics for their own HR systems, as SAP does for SuccessFactors. Workday People Analytics analyses Workday HCM and talent data for up to 400 thousand employees. Oracle Fusion HCM Analytics is built on top of Oracle’s HCM Cloud application. So they make most sense next to the HR system they read.
Visier, One Model and Crunchr work across systems. That matters if your HR system may change. Crunchr keeps historical data when a customer moves to a new source system, once the new system is mapped. One Model brings together HRIS, applicant tracking, payroll, engagement, performance and finance data, and it has a SuccessFactors connector. Visier maps the systems a customer runs into one workforce model, for customers from mid-size enterprises to the largest. Crunchr is for organisations with 1,000 or more employees.
What SuccessFactors already includes costs no extra licence. Story Reports comes with the Platform at no additional cost. The reports built into Employee Central are also included at no additional cost. If your questions are about today’s headcount and day-to-day reporting, check whether these answer them before you buy.
https://help.sap.com/http.svc/pagecontent?deliverable_id=27160697&file_path=94451104c47843b9a6c618e95d4b9a19.html&deliverableInfo=1&version=LATEST&locale=en-US · SAP SuccessFactors release information, People Intelligence · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=39389943&file_path=33fa21241c694bd987971264407f0211.html&deliverableInfo=1&version=cloud&locale=en-US · People Intelligence help guide, what it is · read 6 Nov 2026
https://www.sap.com/products/hcm/data-cloud.html · SAP product page, People Intelligence · read 6 Nov 2026
https://www.sap.com/docs/download/2025/12/68c274f6-307f-0010-bca6-c68f7e60039b.pdf · SAP People Intelligence brochure · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=39389943&file_path=dbaa9623c90e4bdf927be30ff38383ef.html&deliverableInfo=1&version=cloud&locale=en-US · People Intelligence help guide, prerequisites · read 6 Nov 2026
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https://news.sap.com/2026/07/how-sap-is-reinventing-people-analytics/ · SAP News, 7 July 2026, how SAP is reinventing people analytics · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=39389943&file_path=81e9fabcbc4e4331828c368832c3c165.html&deliverableInfo=1&version=cloud&locale=en-US · People Intelligence help guide, the insights · read 6 Nov 2026
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https://help.sap.com/http.svc/pagecontent?deliverable_id=39158005&file_path=6418f1883b154ef8a2ada7a6243747a7.html&deliverableInfo=1&version=SHIP&locale=en-US · SAP Business Data Cloud help, SAP Snowflake · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=39389943&file_path=78f8aa1135e44e219031ef478ba5b1ed.html&deliverableInfo=1&version=cloud&locale=en-US · People Intelligence help guide, Joule integration · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=39389943&file_path=f6a0749e6cbc438d9fd499538f96d588.html&deliverableInfo=1&version=cloud&locale=en-US · People Intelligence help guide, Pay Transparency Insights data models · read 6 Nov 2026 and 9 Nov 2026
https://www.sap.com/products/hcm/hr-analytics-and-workforce-planning.html · SAP HR Analytics and Planning page · read 6 Nov 2026
https://www.sap.com/products/artificial-intelligence/pricing.html · SAP AI pricing page · read 6 Nov 2026
https://www.sap.com/products/hcm/pricing.html · SAP human capital management pricing page · read 6 Nov 2026
https://www.sap.com/products/artificial-intelligence/ai-ethics.html · SAP AI ethics page · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=39389943&file_path=179b921cc2a14ba59a49865bfb87ed35.html&deliverableInfo=1&version=cloud&locale=en-US · People Intelligence help guide, data access control · read 6 Nov 2026
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https://help.sap.com/http.svc/pagecontent?deliverable_id=39158000&file_path=53feeb00fd3e487e97ab479fe4bcb84f.html&deliverableInfo=1&version=SHIP&locale=en-US · SAP Business Data Cloud product availability · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=39158005&file_path=ddee661300c54440a80320c7496c97e7.html&deliverableInfo=1&version=SHIP&locale=en-US · SAP Business Data Cloud help, EU Access · read 6 Nov 2026
https://www.sap.com/about/trust-center/certification-compliance.html · SAP Trust Center, compliance and certification · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=41787895&file_path=f6c924c463b74f09ae587aab02e02484.html&deliverableInfo=1&version=2611&locale=en-US · SAP SuccessFactors Story Reports help · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=41787669&file_path=abd3a4550b724f0697c5ebf062910f7a.html&deliverableInfo=1&version=2611&locale=en-US · SAP SuccessFactors reporting and analytics directory · read 6 Nov 2026
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https://www.sap.com/products/hcm/employee-central-hris/features.html · SAP Employee Central features page · read 6 Nov 2026
https://help.sap.com/http.svc/pagecontent?deliverable_id=41787694&file_path=f4f1bbace8fd47229978082d8f253d0c.html&deliverableInfo=1&version=2611&locale=en-US · SAP SuccessFactors Workforce Analytics help · read 6 Nov 2026
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https://help.sap.com/http.svc/pagecontent?deliverable_id=41787694&file_path=18b2656e2bbf4e22a26ff0d7dccaf4c6.html&deliverableInfo=1&version=2611&locale=en-US · SAP SuccessFactors Workforce Analytics benchmarks help · read 6 Nov 2026
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https://assets.applytosupply.digitalmarketplace.service.gov.uk/g-cloud-15/documents/702210/485347185741475-pricing-document-2026-01-28-1250.pdf · NTT DATA Business Solutions G-Cloud 15 pricing document, People Intelligence · read 6 Nov 2026 and 9 Nov 2026
https://assets.applytosupply.digitalmarketplace.service.gov.uk/g-cloud-15/documents/702210/334904422122381-pricing-document-2026-01-28-2015.pdf · NTT DATA Business Solutions G-Cloud 15 pricing document, SAP Business Data Cloud · read 6 Nov 2026
https://www.applytosupply.digitalmarketplace.service.gov.uk/g-cloud/services/485347185741475 · NTT DATA Business Solutions G-Cloud 15 service listing, People Intelligence · read 6 Nov 2026 and 9 Nov 2026
https://www.sap.com/asset/dynamic/2026/03/8e758c42-447f-0010-bca6-c68f7e60039b.html · SAP customer story, Edgewell Personal Care · read 6 Nov 2026
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https://www.sap.com/products/data-cloud/trial.html · SAP Business Data Cloud trial page · read 9 Nov 2026
https://assets.applytosupply.digitalmarketplace.service.gov.uk/g-cloud-15/documents/702210/485347185741475-terms-and-conditions-2026-01-28-1248.pdf · NTT DATA Business Solutions G-Cloud 15 terms and conditions · read 9 Nov 2026
https://www.workday.com/en-us/ai-platform/augmented-analytics-software.html · Workday People Analytics product page · read 6 Nov 2026
https://doc.workday.com/content/dam/fmdita-outputs/pdfs/admin-guide/en-us/Admin-Guide-Reporting-and-Analytics.pdf · Workday reporting and analytics administrator guide · read 6 Nov 2026
https://docs.oracle.com/en/cloud/saas/analytics/26r3/fahia/reference-fusion-hcm-analytics.pdf · Oracle Fusion HCM Analytics reference guide · read 6 Nov 2026
https://www.onemodel.co · One Model home page · read 9 Nov 2026
https://help.onemodel.co/hc/en-us/articles/6577122534543-SuccessFactors-Connector-Configuration · One Model help, SuccessFactors connector · read 6 Nov 2026
https://www.crunchr.com/about-us/ · Crunchr about us · read 6 Nov 2026
https://www.crunchr.com/data-integrations/ · Crunchr data integrations · read 6 Nov 2026
https://www.crunchr.com/who-is-crunchr-for/ · Crunchr, who it is for · read 6 Nov 2026
https://www.visier.com/workforce-ai/product/workforce-insights/ · Visier Workforce Insights · read 6 Nov 2026